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It's not rocket surgery.

Using Facebook for job hunting [simple steps]

6/22/2020

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We know all about the heavy hitters like Indeed and LinkedIn to help find the next step in a life change when it comes to jobs. What surprises us is the lack of knowledge regarding Facebook when it comes to job seekers [in our experience]. If you're not sure the best way to navigate Facebook to find your next role here's the most basic breakdown:

Navigate Facebook for jobs.
  • Simply copy and paste this link > https://www.facebook.com/jobs
or
  • Navigate to your "home" page and click "jobs" [it's usually on the left hand side with a briefcase next to the word jobs]

Next, you can narrow down your search in the box at the top that says 'search for jobs' with the magnifying glass next to it. Underneath that box you'll see options for location [and you can adjust the distance from your location here as well], job type, and category. You can search by job title or simple enter your location and hit the magnifying glass to see all the jobs in that suggested area.

Once you set your search you'll get some relevant results to look through. When you find a job that strikes your fancy simply click apply. You'll get a pop up that shows your information. Here you'll be able to add or adjust the information that said employer will receive about you. Once you've adjusted your information and apply you'll receive a message indicating that the job has been applied for. For an extra step - not required - you can reply to that message and attach a full copy of your resume if you don't think the information you provided is enough.

Pretty simple, right? Happy hunting!
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Mirror mirror on ALL my walls

6/8/2020

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Have you ever hopped on your social pages and noticed that on every single platform the same person or company posted the same damn thing? By the time you've seen it for a second time you're so over it. We'd venture to say it's not a great strategy but - it's not a strategy at all.

Posting the same thing across all of your company platforms at the same time is like hitting REPLY ALL to a company email.

No one wants that.

"But I have really great new content I want to share."

Great! We want you to share it! We want you to shout it from the rooftops. But there's a way to share it so you don't annoy your entire audience all at the same time.

How do you share similar content across multiple platforms?

We aren't saying that you can't post the same thing everywhere - you can. In fact we encourage it because you have a different audience on LinkedIn than you do on Facebook or the other platforms. In fact, we're big fans of posting to our Instagram then sharing to our Facebook so we can kill two birds with one stone. It saves us some time so we don't have to formulate a new post for each platform. What we don't do is turn around and post the same thing that day on Twitter and LinkedIn and Snapchat, etc. We wait a few days, rewrite the post, maybe share a new image, and THEN post. Let it ride on your other platforms, see how it performs, then post away on the other channels. Now THAT is a strategy.

Remember:
  • Take the time to let the post simmer before you reshare it.
  • Make sure you post different content in between.
  • Change up the content and image [not required but suggested]

Oh, and stop hitting reply all.
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